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Author Topic: YBCR International Translations  (Read 6052 times)
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TeachingMyToddlers
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« on: March 04, 2011, 02:26:24 PM »

I knew about the Spanish but not the others. COOL! This is dated Oct 2010 so I assume it will take a while to roll them out, but how great!

http://www.nctimes.com/business/a940090f-590d-5cce-a363-84fac86cbb8e.html

Quote
CARLSBAD ---- Your Baby Can Read LLC, a maker of flash cards, DVDs, games and other learning aids for babies and young children, has begun ramping up sales internationally for the first time, said Denise Kovac, chief operating officer.

Over the next few months, the company plans to expand its core learning products for children beyond its United States and United Kingdom markets, Kovac said. The company is translating its learning aids into Japanese, Korean, Spanish, French, Portuguese and Russian.

"Your Baby Can Read helps babies grasp new languages. It is important for a child to hear a language so that they can pick up on the auditory parts of the language," she said. The learning aids also utilize music, colors and shapes, among other prompts.

Your Baby Can Read also recently established a channel to sell a Spanish-language version of its English learning aids ---- called "Your Baby Can Speak" ---- through giant retailer Walmart Stores Inc. It also sells product through Bed Bath & Beyond Inc. and Best Buy Co. Inc.

Since 2008, Your Baby Can Read, which employs about 30 workers and has a second office in London, has sold more than 1 million units at roughly $200 apiece. Kovac said she expects the international expansion to initially make up roughly 15 percent of the privately held company's revenue.

Call staff writer Pat Maio at 760-740-3527.


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TracyR4
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« Reply #1 on: March 04, 2011, 03:03:30 PM »

That would be very nice to see the whole program in different languages. I know they have Your Baby Can Speak but those are't the same as the Your Baby Can Read program.

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Tracy
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TeachingMyToddlers
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« Reply #2 on: March 04, 2011, 03:09:11 PM »

I just got off the phone with YBCR trying to get more info. The only two that are currently available are English and Spanish. AND, I did not know that you can order the Spanish version over the phone with YBCR direct. I know interwood also sells it out of Canada I believe, but you can order right from YBCR.

I am really antsy for the Russian version but my kids will probably be grown by the time it comes out! The spanish version is more comprehensive than the Your Baby can Speak product- it has 5 DVDs, the slide cards, books, etc. The price is the same as the English on the YBCR website. $14.95 for the 30 days trial and then 3 or 4 monthly payments for a total of $199. OR if you pay in full it's just $199 and you still get 30 days to change your mind, it's just $14.95 cheaper to pay and full and skip the payment plan.

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