I received private questions about Emily saying that selling these books is impossible because there are blogs that teach about this subject.  So, I thought I'd respond to help the kids whose parents my accidentioy think this way and thereby block some possibilities with false thinking about kids and business...

The idea that something cannot be sold because it's cheaper or even free elsewhere is proven daily as absolutely false.  I mean ... people buy water they can get for free out of bottles and jugs, and they don't just buy the lowest priced bottles.  People buy haircuts for $100 when there's a $9 solution closer to their house.  Something Emily understood when she was selling was she was selling the book ... she was selling herself and the whole experience of buying from her.  They were paying for training and paying for joy and yes paying for a gift for a daughter or niece.

Emily sold books to people who had no children or girls to give it to though as well.  She learned a target market (car dealerships) that would admire her hustle and stand in awe of her ability to overcome objections and close the sale, all traits they needed to do their job.  She demonstrated to them what was possible and inspired them to take their Sales game to the next level.  Because if a 11 year old girl can do it ...

 Of course, the next question is, well ... my kid doesn't know how to do that.  But, for kids it's natural and for the kids who don't know how, Emily wants to teach them.  This is the whole premise of Girl Scouts ... they wanted to teach girls to independently learn how to sell with cookies.  Emily saw their approach and didn't feel she was getting a big enough share of the profits so she started her own company!  😂😂😂😂

I hope that helps.  The overall answer to the question though is that people often aren't buying information in a book.  They're buying a unique perspective.  Kids provide that perspective in an astonishingly simple and creative and thoughtful way.  THATS what the world needs more of and I think the kids are right!!

PS - Emily's perspective and training on sleepovers  is 1,000 times better than that blog and oriented towards helping a kid get it done, not the parent.  That's not why the book sold, but  let's remember this: some good things are cheap, but not all cheap things are good.  Price is soon forgotten but quality is long remembered.

PS - You can also let them know that some of her customers paid as much as $200 for a signed copy.  These were not people she knew - they were people she just met but fell
In love with the experience.  Excellence in all
It's categories is remembered and celebrated.